From Discovery to Engagement: Product Roadmaps for CTV Personalization 

Tue, Apr 14 | 03:30 PM - 04:10 PM
Morus I

Session details:

  • What product strategies help viewers find the right content quickly across multiple platforms and services?
  • What strategies help move viewers from passive consumption to active engagement — e.g., interactive content, social features, or personalized notifications?
  • How are teams leveraging behavioral data, and AI to inform product roadmaps, UX design, layout? 
  • How are platforms balancing data-driven personalization with evolving privacy regulations across regions? 

Format :
Panel
Track:
Content