Presentation: From Paywall to Profit — How Streaming Platforms Are Turning Payments into a Growth Engine

Session details:

Streaming platforms have mastered content — but many are still leaving significant revenue on the table at the moment of payment. With App Store commissions eating up to 30% of revenue and 37% of subscribers cancelling due to billing friction alone, the paywall has become one of the most under-optimised assets in a streamer's stack. 
 
In this session, Alexandre draws on real-world results from global subscription platforms to show how shifting to a full payments infrastructure unlocks measurable gains: up to 50% lower user acquisition costs, up to 35% higher subscriber LTV, 26%+ savings on processing fees, and 95% reduction in chargeback risk. 
 
Key takeaways: 
• Why moving billing outside the App Store is the highest-ROI move for streaming platforms right now 
• How Smart Routing and payment cascading silently recover lost revenue 
• What subscriber LTV looks like when payments are built for retention, not just transactions