Agenda at a Glance

MON

Apr 13

Half Day Workshop

9:00 am - 12:00 pm

Conference Kickoff

General Sessions: Leaders’ Roundtables, Case Studies, Townhall Discussions, Fireside Chats

1:00pm -5:30pm

Keynote: The New Normal 

1:15pm – 1:40pm

Networking Reception

5:30pm-7:00pm

After Hours Party

9:30pm –12:00am

TUE

Apr 14

Breakfast Hot Topics Roundtables 

8:00am-8:30am

Conference

General Sessions: Leaders’ Roundtables, Fireside chats, Debates

8:30am - 5:30 pm

The Media Universe Game of Risk: Who Wins Media’s Next Era?! 

9:20am - 10:00am

Tracks: Content, Advertising, Technology

Winning the Content Game
AI-Powered Personalization that Delivers
Smart Licensing Strategies
Using AI to Improve Advertising
Making Contextual & Addressable Ads Work
Best Practices to Boost Ad Performance
Monetizing Interactive & Shoppable TV
Applying AI in Video Engineering
Real-Time Monitoring in Action
Key QoE Metrics You Need

1:30pm - 4:50pm

Reception

5:30pm –7:00pm

WED

Apr 15

Breakfast Hot Topic Roundtables 

8:00am – 8:30am

Conference

General Sessions: Leaders’ Roundtables, Case Studies, Debates

8:30am - 3:30pm

Advertising Keynote 

8:30am-8:55am

Featured Media Odyssey Podcast 

9:20am-10:00am

Tracks: Content, Advertising, Technology

Rise of Digital Live Sports Viewing
Inside the Live Sports Bidding Wars
AI in Sports Broadcasting 
Ad Trends Reshaping Spend
Measurement that Drives Outcomes 
Intelligent Targeting and Personalization
Optimizing Networks for Streaming
Tackling Platform Fragmentation
Ultra-Low Latency Streaming at Scale

1:20pm - 3:30pm